Fighting Hunger Domestically and Internationally
We formalized our efforts to fight hunger in fiscal year 2010 through a multi-pronged approach called On Our Way to Ending Hunger.
We are a company with expertise in food manufacturing, distribution and protein, which are important components to feeding the hungry around the world. Our goal is to produce high-quality, differentiated products for our consumers and throughout our 120-year history we have shared these items to support hunger relief. For these reasons, we titled our program “On Our Way to Ending Hunger,” and it includes hunger relief efforts in the United States and abroad founded on three pillars:
We are working with other retailers and partners to research, raise awareness and support hunger relief programs.
- To nourish, we developed Spammy™, a shelf-stable turkey protein product fortified with vitamins and minerals, which was created to address the global malnutrition crisis.
- Hormel Foods has donated the product to children and families in Guatemala through our partnership with Food for the Poor and Caritas Arquidiocesana, and the company donated 168,000 cans as part of disaster relief efforts after the earthquake in Haiti in January 2010.
- We also contributed 18,000 cans of SPAM® classic and 15,000 cans of Hormel® chili to the Minnesota Zoo’s display celebrating its 10-year anniversary of the Wells Fargo Family Farm. At the end of the display in October 2010, the cans of food were donated to Second Harvest Heartland, a member of Feeding America and the Upper Midwest’s largest hunger-relief organization. See the video of the can construction here.
- As part of a promotion to make Farmer John the official hot dog of Los Angeles, Farmer John donated one pound to various Los Angeles-based food banks, including Union Rescue Mission, in an effort to give back to those in need. At the end of the campaign in November 2010, Farmer John donated more than 50,000 pounds of product.
- Jennie-O Turkey Store contributed nearly 33,000 pounds of products to secondary food banks, local food shelves and feeding programs.
We conducted our fifth annual Hormel Hunger Survey and found Americans believe the problem of hunger is getting worse and that one in four Americans, either themselves or someone they knew, had to choose between paying bills or feeding their family in the past year. See the full findings from this year and past surveys.